Industry Trend Analysis - IoT & Big Data In Europe's Agribusiness: Iron Curtain Divide - APR 2017


BMI View: Europe will see strong adopt ion of precision agriculture due to its large and diverse agricultural production, its supportive policy environment and its strong Agtech ecosystem. EU outperformers include Northwestern Europe as well as Czech Republic and Slovakia, while the Black Sea region will underperform. Flexible access to data generated by IoT devices in the region as well as limited barriers to storage will be paramount to enable precision agriculture to take off in Europe .

Key Views

* EU member states are well-placed to integrate and benefit from Agtech over the coming years due to a large and diversified agricultural production as well as elevated subsidies. Countries in Northwestern Europe as well as Czech Republic and Slovakia are set to outperform.

Scale Of EU Agricultural Output To Benefit ICT Integration
Select Commodities - European Union Share Of Global Output (%)
Source: USDA, BMI

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